[sustran] Re: Nissan and city of Yokohama partner to reduce CO2

[Morten Lange]

Hi,

There are laws about untruthful advertising, for instance in the UK.

Is it not timely to use those laws against greenwashing in the transport sector ? 

The problem is the costs and risks involved in bringing such cases before the courts.  A wealthy and strong partner is needed.
Some possible candidates spring to mind :
- ICLEI  ( ass of local authorities, worldwide )
- The  Global Alliance for EcoMobility ( where ICLEI is a founding member, but saly also the FIA - as an "expert") 


Just my 2 €-cents.

Best Regards,
Morten

--- On Thu, 6/11/08, Brendan Finn <etts at indigo.ie> wrote:

> From: Brendan Finn <etts at indigo.ie>
> Subject: [sustran] Re: Nissan and city of Yokohama partner to reduce CO2
> To: edelman at greenidea.eu, NewMobilityCafe at yahoogroups.com, sustran-discuss at list.jca.apc.org
> Date: Thursday, 6 November, 2008, 11:58 AM
> Todd, Eric, 
> 
> You are surprised that the auto manufacturers focus on
> 'solutions' that don't reduce the number of
> cars?
> 
> With best wishes, 
> 
> 
> Brendan. 
> _______________________________________________________________________________________________________________
> Brendan Finn          e-mail : etts at indigo.ie          tel
> : +353.87.2530286
> 
> ----- Original Message ----- 
> From: "Todd Edelman, Green Idea Factory"
> <edelman at greenidea.eu>
> To: <NewMobilityCafe at yahoogroups.com>;
> <sustran-discuss at list.jca.apc.org>
> Sent: Thursday, November 06, 2008 11:44 AM
> Subject: [sustran] Re: Nissan and city of Yokohama partner
> to reduce CO2
> 
> 
> > Hi,
> > 
> > Will they listen to our ideas? From their press
> release:
> > 
> > "Nissan firmly believes the solution to
> sustainable mobility can be 
> > achieved with electric vehicles. We look forward to
> working with the 
> > city of Yokohama to make electric vehicles a sensible,
> attractive and 
> > eco-friendly choice for customers," said Carlos
> Tavares, executive vice 
> > president of Nissan. 
> >
> <http://www.nissan-global.com/EN/NEWS/2008/_STORY/081105-02-e.html>
> > 
> > They do not want New Mobility, they simply want to
> perpetuate the 
> > private urban car system. It is obvious to us that the
> problem with Old 
> > Mobility is not just about Co2 (but I am sure if they
> repeat this over 
> > and over most consumers will be convinced that it is.)
> And just to make 
> > sure you get a clearer picture of their (e)mission,
> please see a few of 
> > their other press releases from the last week:
> > 
> > Nissan launches new X-Trail in China
> >
> <http://www.nissan-global.com/EN/NEWS/2008/_STORY/081103-01-e.html>
> > 
> > Nissan Releases New KIX Mini SUV
> >
> <http://www.nissan-global.com/EN/NEWS/2008/_STORY/081030-01-e.html>
> > 
> > All-New 2009 Nissan 370Z Coupe Readies For Debut
> >
> <http://www.nissan-global.com/EN/NEWS/2008/_STORY/081029-04-e.html>
> > 
> > If Nissan wants to use their experience, knowledge and
> capital to only 
> > make something which is actually new and sustainable,
> I will be the 
> > first to send them a C.V.
> > 
> > Thanks,
> > T
> 
> > 
> > Eric Britton wrote:
> >> Comment: It strikes me that they are taking a
> rather easy path in this.
> >> There is a lot more to CO2/transport reduction
> than the short list that
> >> follows here. Pity that we don't have a way of
> bringing more ideas into this
> >> one. Eric Britton
> >>
> 
> >>  
> >>
> >> Nissan and city of Yokohama partner to reduce CO2
> >>
> >> Tokyo, Japan - The Renault Nissan Alliance and the
> city of Yokohama have
> >> announced a partnership to study sustainable
> mobility solutions for
> >> Yokohama. Under the Environment Model City pilot,
> Yokohama aims to achieve
> >> significant CO2 reductions by experimenting with a
> range of methodologies
> >> across key sectors, including transportation,
> housing and renewable energy
> >> development.
> >>
> >> Nissan will introduce an all-electric vehicle in
> Yokohama by 2010, making
> >> the city one of the first in the world to offer
> the vehicle.
> >>
> >> The scope of the partnership includes measures to
> promote eco-driving, a
> >> study of route navigation systems to alleviate
> traffic congestion, and
> >> measures to promote the mass acceptance of
> electric vehicles, such as
> >> customer incentives and the development of a
> vehicle charging
> >> infrastructure. Nissan has been piloting its
> Intelligent Transport Systems
> >> in Yokohama since September 2006, combining
> telematics and vehicle
> >> navigation systems. The University of Tokyo is
> also participating to monitor
> >> and evaluate the program's progress.
> >>
> >> "Through our Environment Model City pilot, we
> hope to define an innovative
> >> vision that leads to CO2 reduction, sustainability
> and improved quality of
> >> life for our citizens," said Yokohama mayor
> Hiroshi Nakada. "We look forward
> >> to a mutually beneficial partnership with
> Nissan."
> >>
> >> Source:
> >>
> http://www.canadiandriver.com/thenews/2008/11/05/nissan-announces-zero-emiss
> >> ion-partnership-in-yokohama.htm
> >>
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