[sustran] Re: Anti-bus ad on bus shelter in South Africa

[Todd Edelman, Green Idea Factory]

Thanks,
T

Lize Jennings wrote:
> Hi 
>
> I think the car advert that David is talking about is actually about
> car-financing (and therefore could be a bank), but I know the car in the
> advert is a Toyota - this advert was also set in Johannesburg, using the
> Johannesburg Metrobuses.  
>
> Regards
> Lize 
>
> Lize Jennings
> Sustainable Energy Africa
> Tel: 021 702 3622
> Fax: 086 528 4416
> Cell: 083 414 7384
> E-mail: lize at sustainable.org.za
> SEA Website: www.sustainable.org.za
> TRAN:SIT Website : www.sustainable.org.za/transit
>  
>
> -----Original Message-----
> From: sustran-discuss-bounces+lize=sustainable.org.za at list.jca.apc.org
> [mailto:sustran-discuss-bounces+lize=sustainable.org.za at list.jca.apc.org] On
> Behalf Of Todd Edelman, Green Idea Factory
> Sent: 15 October 2007 02:37 PM
> To: David King
> Cc: Andrew M Wheeldon; Andrew Wheeldon; Sustran Resource Centre
> Subject: [sustran] Re: Anti-bus ad on bus shelter in South Africa
>
> Hi David,
>
> Wow, thanks. If you can get me a copy of that TV ad - or at least tell 
> me which car company it was for so I can see if someone else put it on 
> You Tube, etc - it would be great. While it is not a "self-damaging 
> advert" per se in my definition, since a bus operator rented out 
> property to some advertising agency or video production company it is 
> clearly still "self-damaging".
>
> The bus shelter ad is from 2002, according to Lloyd Wright, who provided 
> the photo.
>
> By the way to an earlier query about ownership of the shelters in 
> Jo'burg I was told it was the PT authority itself.
>
> Thanks again,
> T
>
>
>
> David King wrote:
>   
>> The ad on the bus shelter is very old, probably at least 10 years, but 
>> just recently a new tv advertisement was released in South Africa by a 
>> certain car company where a bus user greets and says goodbye to 
>> everyone on the bus and gets of at a car dealership where he buys his 
>> first car. I presume the idea they are trying to create is that owning 
>> a car is the next step on the social ladder and as soon as you can 
>> afford one, you don't need to use public transport anymore.
>>  
>>  
>> *David King
>> *Researcher
>> /Logistics&Quantitative Methods
>> /*CSIR*/ Built Environment/
>> Tel:     012 841 2985
>> Fax:    012 841 3037
>> Email: _dking at csir.co.za_
>> _www.csir.co.za_
>>
>>     
>>>>> "Andrew M Wheeldon" <andrew at benbikes.org.za> 12/10/2007 16:39 >>>
>>>>>           
>> That article and photo submitted by Lloyd really speaks volumes. I
>> personally have not seen that anywhere in SA so maybe it is a thing of 
>> the
>> past. The present plan of the Nat Dept of Transport is to promote cycling
>> and Public transport so they would act against those types of messages.
>>
>> all the best
>> Andrew M Wheeldon
>>
>> MSc Sports Management (Leicester UK)
>> Managing Director: Bicycling Empowerment Network (BEN)
>> Resident Representative: Bicycle Partnership Program - I-CE
>> Tel +27 21 7133634; Fax +27 21 7127492
>> Cell +27 82 5989178 - andrew at benbikes.org.za
>> 199 Main Rd Tokai Cape South Africa 7945
>> PO Box 31561 Tokai Cape South Africa 7966
>> www.benbikes.org.za - BEN: Promoting the bicycle to address low cost
>> transport and improve health
>> www.cycling.nl - ICE: Advocacy and planning for bicycle-friendly cities
>> www.worldcarfree.net - World CarFree Network Member Organisation
>> ----- Original Message -----
>> From: "Todd Edelman, Green Idea Factory" <edelman at greenidea.info>
>> Cc: "Andrew Wheeldon" <awheeldon at itdp.org>; "Sustran Resource Centre"
>> <sustran-discuss at jca.apc.org>
>> Sent: Friday, October 12, 2007 11:08 AM
>> Subject: Anti-bus ad on bus shelter in South Africa
>>
>>
>>     
>>> Hi,
>>>
>>> See:
>>>
>>>       
> <http://greenideafactory.blogspot.com/2007/10/hey-bus-rider-need-car-loan.ht
> ml>
>   
>>> If someone knows if these shelters are owned by public transport 
>>>       
>> company,
>>     
>>> subcontractor or "partner" (e.g. JCDecaux, etc.) please let me know. I
>>> realise that situation may have changed since 2002.
>>>
>>> Thanks,
>>> T
>>>
>>> --
>>> --------------------------------------------
>>>
>>> Todd Edelman
>>> Director
>>> Green Idea Factory
>>>
>>> Korunní 72
>>> CZ-10100 Praha 10
>>> Czech Republic
>>>
>>> Skype: toddedelman
>>> ++420 605 915 970
>>> ++420 222 517 832
>>>
>>> edelman at greenidea.eu
>>> http://greenideafactory.blogspot.com/
>>> www.flickr.com/photos/edelman
>>>
>>> Green Idea Factory is a member of World Carfree Network
>>> www.worldcarfree.net
>>>
>>>
>>>       
>> --------------------------------------------------------
>> IMPORTANT NOTE to everyone who gets sustran-discuss messages via 
>> YAHOOGROUPS.
>>
>> Please go to http://list.jca.apc.org/manage/listinfo/sustran-discuss 
>> to join the real sustran-discuss and get full membership rights. The 
>> yahoogroups version is only a mirror and 'members' there cannot post 
>> to the real sustran-discuss (even if the yahoogroups site makes it 
>> seem like you can). Apologies for the confusing arrangement.
>>
>> ================================================================
>> SUSTRAN-DISCUSS is a forum devoted to discussion of people-centred, 
>> equitable and sustainable transport with a focus on developing 
>> countries (the 'Global South').
>>
>> -- 
>> This message is subject to the CSIR's copyright terms and conditions, 
>> e-mail legal notice, and implemented Open Document Format (ODF) standard.
>> The full disclaimer details can be found at 
>> http://www.csir.co.za/disclaimer.html.
>>
>>
>> This message has been scanned for viruses and dangerous content by 
>> *MailScanner* <http://www.mailscanner.info/>,
>> and is believed to be clean. MailScanner thanks Transtec Computers 
>> <http://www.transtec.co.uk/> for their support.
>>
>>     
>
>
>   


-- 
--------------------------------------------

Todd Edelman
Director
Green Idea Factory

Korunní 72
CZ-10100 Praha 10
Czech Republic

Skype: toddedelman
++420 605 915 970
++420 222 517 832

edelman at greenidea.eu
http://greenideafactory.blogspot.com/
www.flickr.com/photos/edelman

Green Idea Factory is a member of World Carfree Network
www.worldcarfree.net