[sustran] Re: Anti-bus ad on bus shelter in South Africa

[Lize Jennings]

Hi 

I think the car advert that David is talking about is actually about
car-financing (and therefore could be a bank), but I know the car in the
advert is a Toyota - this advert was also set in Johannesburg, using the
Johannesburg Metrobuses.  

Regards
Lize 

Lize Jennings
Sustainable Energy Africa
Tel: 021 702 3622
Fax: 086 528 4416
Cell: 083 414 7384
E-mail: lize at sustainable.org.za
SEA Website: www.sustainable.org.za
TRAN:SIT Website : www.sustainable.org.za/transit
 

-----Original Message-----
From: sustran-discuss-bounces+lize=sustainable.org.za at list.jca.apc.org
[mailto:sustran-discuss-bounces+lize=sustainable.org.za at list.jca.apc.org] On
Behalf Of Todd Edelman, Green Idea Factory
Sent: 15 October 2007 02:37 PM
To: David King
Cc: Andrew M Wheeldon; Andrew Wheeldon; Sustran Resource Centre
Subject: [sustran] Re: Anti-bus ad on bus shelter in South Africa

Hi David,

Wow, thanks. If you can get me a copy of that TV ad - or at least tell 
me which car company it was for so I can see if someone else put it on 
You Tube, etc - it would be great. While it is not a "self-damaging 
advert" per se in my definition, since a bus operator rented out 
property to some advertising agency or video production company it is 
clearly still "self-damaging".

The bus shelter ad is from 2002, according to Lloyd Wright, who provided 
the photo.

By the way to an earlier query about ownership of the shelters in 
Jo'burg I was told it was the PT authority itself.

Thanks again,
T



David King wrote:
> The ad on the bus shelter is very old, probably at least 10 years, but 
> just recently a new tv advertisement was released in South Africa by a 
> certain car company where a bus user greets and says goodbye to 
> everyone on the bus and gets of at a car dealership where he buys his 
> first car. I presume the idea they are trying to create is that owning 
> a car is the next step on the social ladder and as soon as you can 
> afford one, you don't need to use public transport anymore.
>  
>  
> *David King
> *Researcher
> /Logistics&Quantitative Methods
> /*CSIR*/ Built Environment/
> Tel:     012 841 2985
> Fax:    012 841 3037
> Email: _dking at csir.co.za_
> _www.csir.co.za_
>
> >>> "Andrew M Wheeldon" <andrew at benbikes.org.za> 12/10/2007 16:39 >>>
> That article and photo submitted by Lloyd really speaks volumes. I
> personally have not seen that anywhere in SA so maybe it is a thing of 
> the
> past. The present plan of the Nat Dept of Transport is to promote cycling
> and Public transport so they would act against those types of messages.
>
> all the best
> Andrew M Wheeldon
>
> MSc Sports Management (Leicester UK)
> Managing Director: Bicycling Empowerment Network (BEN)
> Resident Representative: Bicycle Partnership Program - I-CE
> Tel +27 21 7133634; Fax +27 21 7127492
> Cell +27 82 5989178 - andrew at benbikes.org.za
> 199 Main Rd Tokai Cape South Africa 7945
> PO Box 31561 Tokai Cape South Africa 7966
> www.benbikes.org.za - BEN: Promoting the bicycle to address low cost
> transport and improve health
> www.cycling.nl - ICE: Advocacy and planning for bicycle-friendly cities
> www.worldcarfree.net - World CarFree Network Member Organisation
> ----- Original Message -----
> From: "Todd Edelman, Green Idea Factory" <edelman at greenidea.info>
> Cc: "Andrew Wheeldon" <awheeldon at itdp.org>; "Sustran Resource Centre"
> <sustran-discuss at jca.apc.org>
> Sent: Friday, October 12, 2007 11:08 AM
> Subject: Anti-bus ad on bus shelter in South Africa
>
>
> > Hi,
> >
> > See:
> > 
>
<http://greenideafactory.blogspot.com/2007/10/hey-bus-rider-need-car-loan.ht
ml>
> >
> > If someone knows if these shelters are owned by public transport 
> company,
> > subcontractor or "partner" (e.g. JCDecaux, etc.) please let me know. I
> > realise that situation may have changed since 2002.
> >
> > Thanks,
> > T
> >
> > --
> > --------------------------------------------
> >
> > Todd Edelman
> > Director
> > Green Idea Factory
> >
> > Korunní 72
> > CZ-10100 Praha 10
> > Czech Republic
> >
> > Skype: toddedelman
> > ++420 605 915 970
> > ++420 222 517 832
> >
> > edelman at greenidea.eu
> > http://greenideafactory.blogspot.com/
> > www.flickr.com/photos/edelman
> >
> > Green Idea Factory is a member of World Carfree Network
> > www.worldcarfree.net
> >
> >
>
>
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-- 
--------------------------------------------

Todd Edelman
Director
Green Idea Factory

Korunní 72
CZ-10100 Praha 10
Czech Republic

Skype: toddedelman
++420 605 915 970
++420 222 517 832

edelman at greenidea.eu
http://greenideafactory.blogspot.com/
www.flickr.com/photos/edelman

Green Idea Factory is a member of World Carfree Network
www.worldcarfree.net

-------------------------------------------------------- 
IMPORTANT NOTE to everyone who gets sustran-discuss messages via
YAHOOGROUPS. 

Please go to http://list.jca.apc.org/manage/listinfo/sustran-discuss to join
the real sustran-discuss and get full membership rights. The yahoogroups
version is only a mirror and 'members' there cannot post to the real
sustran-discuss (even if the yahoogroups site makes it seem like you can).
Apologies for the confusing arrangement.

================================================================
SUSTRAN-DISCUSS is a forum devoted to discussion of people-centred,
equitable and sustainable transport with a focus on developing countries
(the 'Global South').